NJLCA
Salary range is $45,000 – $55,000
Association Marketing & Sales Specialist
An innovative, proven and growing trade association is searching for experienced candidates for the position of Marketing and Sales Associate. Duties will include marketing, membership, event and trade show sales.
Job Responsibilities Include:
- Coordinate marketing programs for membership, association events and trade shows
- Develop field sales action plans and advertising to accomplish marketing and sales goals
- Research and capitalize on different marketing opportunities to improve profitability
- Engaging with active and inactive members, providing customer service to members, dealing with member records, keeping the association leaders aware of members’ concerns, etc.
- Identify prospective members, prospects and vendors, lead generation and conversion
- Contact new and existing members, prospects and vendors to discuss needs
- Conducts telephone inquiries/follow up calls/customer care calls
- Trade show sales of booth space to show participants and attracting new vendors
- Develop event-oriented pre-show promotions for two trade shows each year
- Assistance in coordinating the logistical aspects of the trade shows
- Provide regular updates to keep all clients abreast of upcoming events and deadlines
- Identify and investigate new trade show marketing opportunities based on company priorities and goals
- Anticipate new opportunities to maintain relationship with important clients
- May be required to assist with general office duties, mailings, organizing office, etc.
- Lifting of up to 25 lbs. required
- Required to attend all association events, some during the evening to assist with setup, execution and breakdown
- Some travel required
- Seek new and beneficial member benefit programs
- Assist in maintaining website with current information
- Write press releases
- Contribute to staff To-Do lists and agendas
Qualifications:
- Applicant must possess a passion for providing high quality member service and commitment to exceeding expectations
- Energetic, proactive, takes calculated risks, and perseveres to attain goals
- Professional sales training a plus
- Trade show experience a plus
- Previous marketing, sales and customer service experience required
- Proficiency with Microsoft Office: Word, Excel, PowerPoint, Outlook
- Social media content creation and advertising knowledge necessary
Required Skills and Abilities:
- Excellent client relations & customer service skills
- Effective communication skills (written and verbal) both internally and externally as well as active listening skills
- Ability to work independently and/or as part of a team
- Strong time management and ability to manage multiple demands and set priorities
- Problem-solving skills and the ability to motivate team
- Ability to work under stressful conditions and in a fast-moving environment
- Empathy, perceptiveness, a steward of optimism
- Diplomatic team player able to foster relationships with Members, vendors and other community leaders
- Great organization, time management and prioritization abilities
Benefits:
- Salaried position
- 1 week paid vacation, 1 week PTO/Sick and holiday pay
- Health insurance available
- Life insurance available
