Kantar
We’re the world’s leading data, insights, and consulting company; we shape the brands of tomorrow by better understanding people everywhere.
Kantar’s Profiles division is home to the world’s largest audience network.
With access to 170m+ people in over 100 global markets, we offer unrivalled global reach with local relevancy. Validated by industry leading anti-fraud technology, Kantar’s Profiles Audience Network delivers the most meaningful data with consistency, accuracy, and accountability – all at speed and scale.
Job Details
The role of Vice President of Business Development for the North America region is a critical and senior leadership position within Kantar Profiles division, reporting directly to our Executive Managing Director for the Profiles division in the Americas. This role involves overseeing and driving of all new business sales activities and client renewals within the United States.
This position requires a sales leader who can champion sales excellence, empower a successful team, nurture robust client relationships, and navigate the complexities of a diverse and competitive market.
The Role
The VP of Business Development is responsible for developing and implementing the sales strategy to achieve revenue and growth targets within the US market for Kantar Profiles division. This role primarily focuses on leading a sales team dedicated to selling quantitative research solutions from our proprietary assets to new enterprise clients.
This position requires outstanding leadership, critical thinking, and a deep understanding of the dynamics of the US Enterprise market. The role holder will lead and motivate/inspire a successful sales team, implement best practices in sales processes and drive for performance.
What You’ll Do!
- Sales Strategy Development: Develop a comprehensive sales strategy aligned with Kantar Profiles’ divisional business objectives. This includes market analysis, refining sales messaging, target segment identification, and sales forecasting.
- Revenue Growth: Setting revenue targets and lead the sales team in achieving and exceeding these goals. Monitor sales performance, pipeline, and critical metrics to ensure targets are met.
- Team Leadership: Build, develop, and lead a highly skilled and motivated sales team. Provide coaching, mentorship, and guidance to help team members achieve their individual and team goals.
- Client Relationship Management: Develop and maintain strong relationships with key clients and team members. Ensure client satisfaction and retention through exceptional service and support.
- Sales Process Improvement: Continuously assess and refine sales processes to enhance efficiency and effectiveness.
- Forecasting and Reporting: Provide regular and accurate sales forecasts, reports, and insights to senior leadership. Use data-driven insights to make informed decisions.
- Compliance and Ethics: Ensure that all sales activities are conducted in compliance with ethical standards, including industry regulations.
- Cross-Functional Collaboration: Collaborate closely with other divisions within Kantar, in addition with wider teams such as marketing, product, and client success, to ensure a seamless client experience and alignment with divisional goals.
- Market Trends and Competitor Analysis: Stay updated on industry trends, market dynamics, and competitor activities to inform strategic decisions.
What You’ll Bring
- Experience in a senior sales leadership/management role, preferably in marketing research/panel/data collection.
- Experience selling to Enterprise Clients.
- Deep knowledge of the US market and industry trends.
- Consistent track record of meeting and exceeding team sales targets.
- Exceptional leadership and team-building skills.
- Excellent communication, negotiation, and presentation abilities.
- Proficiency in sales analytics and CRM tools.
- Critical thinking with the ability to translate strategies into sales delivery plans.
Benefits:
We provide a comprehensive, highly competitive benefits package, including
Medical plans with comprehensive, affordable coverage for a range of health services
Health Savings Account/FSA
Dental, Vision and benefits to cover unique healthcare needs
Wellness Program
401k with matching
Tuition Reimbursement, Commuter benefits
Unlimited PTO
The salary range for this role is $115,000 – $190,000 plus sales incentive plan. Your final base salary will be settled based on several factors which may include but are not limited to location, work experience, skills, knowledge, education and/or certifications. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.
Kantar Profiles Division
Unleash your potential at Kantar’s Profiles division, home to the world’s largest audience network.
Join our expert team in survey design, sampling methodologies, and data science, we leverage cutting-edge technology to provide our clients with seamless access to real people and unparalleled insights.
Backed by industry-leading anti-fraud technology, our Profiles Audience Network comprises over 170 million individuals, in more than 100 markets worldwide. Our clients include many of the world’s leading brands, who trust us to collect reliable insights.
Be part of a team that shapes the future of panel market research and drives results for brands everywhere!
Some key facts:
- Our team is made up of 600 people globally.
- We are present in 27 countries.
- Profiles currently holds a 10% share in the $3b panel industry but we have ambition, a robust 3-year business plan and the financial backing of our private equity owners (Bain Capital) to grow to be the player in this sector.
- We provide an ideal environment for professional growth, offering:
- A ‘start-up’ atmosphere in which you can make a big impact and get credit for it.
- The chance to learn all aspects of the business and influence the decision-making process.
- The opportunity to network and learn from highly experienced, senior members of our teams from across the business, globally.
JOIN US
At Kantar we have an integrated way of rewarding our people based around a simple, clear and consistent set of principles. Our approach helps to ensure we are market competitive and also to support a pay for performance culture, where your reward and career progression opportunities are linked to what you deliver.
We go beyond the obvious, using intelligence, passion and creativity to inspire new thinking and shape the world we live in. Apply for a career that’s out of the ordinary and join us.
We want to create an equality of opportunity in a fair and supportive working environment where people feel included, accepted and are allowed to flourish in a space where their mental health and well-being is taken into consideration.
We want to create a more diverse community to expand our talent pool, be locally representative, drive diversity of thinking and better commercial outcomes.
Country
United States of America
Why join Kantar?
We shape the brands of tomorrow by better understanding people everywhere. By understanding people, we can understand what drives their decisions, actions, and aspirations on a global scale. And by amplifying our in-depth expertise of human understanding alongside ground-breaking technology, we can help brands find concrete insights that will help them succeed in our fast-paced, ever shifting world.
And because we know people, we like to make sure our own people are being looked after as well. Equality of opportunity for everyone is our highest priority and we support our colleagues to work in a way that supports their health and wellbeing. While we encourage teams to spend part of their working week in the office, we understand no one size fits all; our approach is flexible to ensure everybody feels included, accepted, and that we can win together. We’re dedicated to creating an inclusive culture and value the diversity of our people, clients, suppliers and communities, and we encourage applications from all backgrounds and sections of society. Even if you feel like you’re not an exact match, we’d love to receive your application and talk to you about this job or others at Kantar.
